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Beautiful Color Eye Shadow

Rooted in NYC with more than 100 years of beauty expertise, Beautiful Color Eye Shadows were developed in shades that are trend driven and in a formula that is good for your skin. The outcome: smooth, crease-free shadows that combine long-lasting color with luxurious skin care benefits. Vitamin enriched. Oil-Free. Learn More
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Exclusive Offer: It's here! 35-Pc Collection, $49.50, (Worth $409)


Over the years, the most consistent requests we’ve heard from women seeking new eye shadows were that the colors be long-lasting, crease-free and smoothing. They also wanted a shadow that could help their eyes look better over time. Beautiful Color Eye Shadows deliver all this and more by combining long-wearing color with long-term skin care benefits.

Our crease-free formula also helps improve the appearance of signs of aging while protecting your skin from environmental damage. Each sleek, gold and silver mirrored compact includes a sponge-tip applicator. For complete test results of this luxuriously smooth line of shadows, see below.

- 100% say they’re gentle enough for their eyelid skin
- 99% report it’s easy to apply and comfortable to wear
- 96% report works well with all skin types
- 93% report that these perfectly paired colors glide on evenly without creasing
- 93% report eyelids look smoothed
- 90% report that these eye shadows are long wearing & have staying power
- Over 65% said their eyes looked smoother and more youthful
- 69% said their eye lids had a firmer look
- 67% said it gives their eyes a more youthful appearance

Beautiful New Compact
The Beautiful Color Eye Shadows are encased in a new sleek, gold and silver compact with a mirror and a sponge tip applicator. The iconic Elizabeth Arden Red Door embossed into each powder for a sophisticated look.

Beauty Award Winner:

  • Allure Best of Beauty Awards: Best Neutral Eye Shadow – Blonde, (USA) 2013

*US home consumer test among 110 women over 2 weeks

Key Ingredients
Application & Uses
Rated 4.3 out of 5 by 40 reviewers.
Rated 2 out of 5 by Good color for brightening eyes Lovely eyeshadow... It's a basic light color that brightens your eyes. I'm asking EA to reduce the expense of the case and give more product... for the price you don't get enough shadow. 11/17/2015
Rated 2 out of 5 by disappointing unless you have already bought a particular shade in a store and know what you will get do not buy online. colors vary a lot from the picture. 09/12/2015
Rated 5 out of 5 by Beautiful colors Elizabeth Arden has the absolute best selection of colors for eye shadow. They are very good quality and the containers are very strong and attractive. I am a customer forever! 06/15/2015
Rated 4 out of 5 by other color I was looking for Smoke # 23 and you do not carry it any longer. so needing eye shadow i purchased this color. It is good , but I'd really like to have the smoke. 05/29/2015
  • 2015-11-29 T13:03:24.552-06:00
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