“As one of the first female entrepreneurs, Elizabeth Arden paved the way for women like me. It’s an honor to carry on her legacy and be part of such an iconic company that is committed to serving women.”
"What an incredible thing to imagine. A woman out there handing out red lipstick as a sign of empowerment."Watch Now >>
"I was drawn to the Elizabeth Arden brand because of its rich heritage...I have run businesses, and it is not for the faint of heart"Watch Now >>
"There's such strength in the color red and the idea that she unified women with this color."Watch Now >>
About Reese Witherspoon
Reese Witherspoon has made her mark—both in and out of Hollywood—as a critically acclaimed Academy Award winning actress and entrepreneur. As the founder of her own content production company, as well as her lifestyle and fashion brand, she was inspired to forge a partnership with such a likeminded company. Like Elizabeth Arden before her, Reese does not accept the standard—she sets it.
“I’m excited to work as a creative partner alongside the Elizabeth Arden team, producing content that celebrates the spirit of the brand, highlighting female-centric stories that illustrate women’s true life experiences which unite us all.”
Elizabeth Arden & Reese Witherspoon
Elizabeth Arden &
In researching visionary women throughout history, Reese Witherspoon learned about the life and achievements of Elizabeth Arden’s eponymous founder, who revolutionized the beauty industry at the turn of the 20th century as a self-made entrepreneur. In 1910, she founded her company in New York—before women could even vote. Elizabeth Arden’s legacy is inspirational, and is the foundation of Reese’s passion to partner with our brand.