Eyes

What products are needed for eye makeup?

Every great eye look starts with a few dependable favorites. Start with a primer—think of it as an invisible shield between your eyelids and eye color. Follow with eye shadow as your artistic palette, eyeliner as your defining stroke, and a long-wear and water resistant mascara. This finishing touch will lift and lengthen the lashes. Optional eye makeup products like brow pencils, highlighter, or an eyelash curler can enhance shape and brightness for a more polished look.

How do you apply eye makeup step by step?

Start by prepping the eyelids with primer to ensure smooth application and long-lasting wear. Apply a neutral shadow across the lid as a base, then add a deeper shade to the crease for depth and a lighter shade on the brow bone or inner corner for brightness. Follow with eyeliner, keeping the line thin near the inner corner and gradually thickening outward. Finish with mascara, coating lashes from root to tip for lift, volume, and definition.

What is the 3/4 rule for eyeliner?

The 3/4 eyeliner rule is a simple technique that makes eyes appear more lifted and defined. Instead of lining the entire upper lash line, apply eyeliner to only the outer three-quarters of the eye. This creates a subtle, elongated effect that looks polished and flattering on most eye shapes. 

What eye makeup is best for mature skin?

The best eye makeup products for mature skin focus on hydration, smooth texture, and soft definition. Cream or satin-finish eyeshadows blend easily and avoid settling into fine lines, while gentle eyeliners and nourishing mascaras create definition without tugging. Primers with smoothing benefits can also help shadows apply seamlessly and stay in place throughout the day.